"Online" has become the new normal, fundamentally transforming how we buy and sell. Unsurprisingly, eCommerce is growing in the B2B sector so quickly that McKinsey & Company reports that it’s the most effective sales channel and Gartner predicts that by 2025, 80% of all B2B sales interactions will occur digitally.
This means a webshop is no longer merely an option for companies offering products; it is essential for staying competitive, expanding your customer base and enhancing your brand image no matter what you sell.
However, an effective webshop does more than just display and sell products and services. Ideally, it serves as a comprehensive platform that provides customers with a seamless customer experience through detailed product information, a straightforward purchasing process and additional contextual details like FAQs and access to a customer portal for secure price list look up, order status and more.
The internet has broken down the barriers of traditional commerce allowing companies to significantly broaden their reach. With a webshop, you can access both local and international markets, enhance your online brand presence and ensure your company is seen as modern and up-to-date.
Understanding and meeting the needs and expectations of your potential customers drives high customer satisfaction, promises a better customer experience and builds customer loyalty
CommercePro equips you with all the necessary eCommerce tools and features to transform HubSpot into your central eCommerce platform, complete with an online store, shopping cart, and checkout system.
CommercePro integrates seamlessly into HubSpot, offering out-of-the-box compatibility with Stripe and top accounting systems. It simplifies your eCommerce operations, cuts costs, and delivers a smooth shopping experience for your customers, all within a unified HubSpot CRM-powered environment.
Eliminate the complications of limited integrations with incompatible third-party eCommerce solutions. CommercePro offers all the essential tools you need within HubSpot.
CommercePro integrates seamlessly with HubSpot, Stripe and Xero (or your chosen finance platform) that enables full eCommerce functionality without the need for a 3rd party platform such as WooCommerce or Shopify.
With CommercePro all functions, from products and attached services to memberships and cart reports, run directly on HubSpot through the use of standard and custom objects configured to suit your business.
CommercePro augments HubSpot's robust features with sophisticated eCommerce capabilities, allowing you to provide an exceptional eCommerce experience while cutting administrative expenses and boosting productivity—all from a single platform.
quote to cash automation
This fantastic solution is here to make the eCommerce experience a breeze for organisations and their members. With CommercePro, handling products, pricing, and payments is a piece of cake, and organisations can effortlessly keep an eye on revenue and inventory.
Plus, since CommercePro it's built on the HubSpot platform, it fits perfectly with other HubSpot features, like marketing automation and member management.
We totally get how important it is to have eCommerce solutions that are both powerful and super easy to use. That's why we partnered with CommercePro for HubSpot. This top-notch solution elevates the whole eCommerce experience. Whether you're handling products, attached services, pricing or payments, CommercePro helps you streamline everything so you can focus on what really matters - growing your business.
Empower customers with a data driven self service portal for sales, service and support.
Convenience and Accessibility: One of the best things about self-service options is how easy and accessible they make everything. Customers can check out services, find information, and get resources whenever it suits them best. Whether they're updating personal details, making payments, or diving into exclusive content, customers can interact with the organisation in a way that works for them, making their overall experience even better.
Time and Cost Savings: By introducing self-service options, you can make things run smoother and cut down on those pesky admin tasks. Customers can easily handle their accounts, saving time by skipping long phone calls or waiting on an email update. These time and cost savings are a win-win for both your company and your customers, helping to create a more efficient and productive relationship. Read more about Customer Portals here.
B2B companies can utilise CommercePro to accelerate their order fulfilment process. By integrating your ERP with CommercePro and HubSpot, managing inventory and order processing is streamlined making the fulfilment process more efficient.
Integrating order management software with your B2B eCommerce platform enables you to track received orders and available inventory, providing transparency about exact delivery times to B2B users.
Linking your B2B eCommerce platform with an order management system can facilitate seamless connections with suppliers, ensuring a smooth transfer of inventory from your end to the customer.
This makes everything smooth sailing, helping keep customer satisfaction rats high.
Note: payments can be via payment links, direct bank transfer or by invoice.
Creating an excellent buying experience for your customers is essential. Neglecting to enhance the user experience can significantly damage your business as it may lead existing customers to switch to competitors who provide a superior online experience.
Today’s buyers expect to research products online before purchasing and technology has made it easier to access information instantly. If your website does not provide the information buyers expect when they are carrying out their research, your business will loose out.
Ensure that all necessary product-related information is easily accessible on your eCommerce website. Transform your website into a self-service portal, allowing customers to effortlessly track their order history, check product availability, review shipping options etc.
Your webshop needs to deliver an excellent customer experience. At peak times, Customer Service teams may occasionally encounter difficulties in managing a high volume of support tickets. HubSpot's Breeze Copilot (AI), offers a solution by providing an AI-powered assistant that is consistently available to engage with customers on your website, delivering prompt responses as needed. With Breeze, your service team can enhance their efficiency and provide exceptional support around the clock.
But your service team are not the only ones to benefit from HubSpot's AI tools that elevate the buyer experience... sales teams can use Breeze to, schedule appointments and retrieve answers to frequently asked questions.
Further, they can also use Breeze Copilot as a virtual assistant to:
freeing them up to spend more time with customers.
In conclusion, CommercePro for HubSpot is an innovative solution that simplifies the eCommerce experience for B2B organisations. With full eCommerce functionality running directly on HubSpot, businesses can easily manage products, pricing, and payments while tracking revenue and inventory.
We're committed to providing powerful, easy-to-use eCommerce solutions. CommercePro for HubSpot is our chosen solution to help B2B businesses remove internal barriers to growth.
To find out more about Webshops, Customer Portals and eCommerce solutions, get in touch for an obligation free chat.