Discover how to generate leads on LinkedIn!
Expandi: Four Steps to Lead Generation on LinkedIn
1. GET MORE 1ST CONNECTIONS
Use BUILDER Campaigns to automate converting 2nd and 3rd connections into 1st connections and to build 1st connections across the entire Total Addressable Market.
BUILDER Campaigns include social selling, engagement, and education to attract second and third connections and accept your connection request.
Once they are first connections, move on to Step 3
2. EDUCATE BUYERS ON THEIR JOURNEY
Use MESSAGING Campaigns to automate educating and helping 1st connections along their Buyer's Journey
3. ENGAGE and PROSPECT WITH NEW 1st CONNECTIONS
Post educational content twice a week from your personal LinkedIn profile and one from your company profile and enrol new leads into your existing sales sequences
4. DRIVE SPECIFIC OFFERS TO NEW 1ST CONNECTIONS
Use MESSAGE Campaigns to small groups of 1st connections with a specific offer like a Webinar or Event invitation
Sell to 2nd and 3rd-degree connections using multiple campaigns
Expand your sales funnel and increase your pipeline by automatically covering your territory using Expandi automated social selling campaigns to increase your 1st connections.
Profile visits, likes, endorsements, follows, connection requests and InMails all sent automatically from your LinkedIn profile.
Expandi's automated compliance to keep your LinkedIn profile within LinkedIn platform parameters
New 1st Connections automatically created as new contacts directly in HubSpot
Social selling prior to connection request doubles acceptances.
New leads appear in HubSpot.
Simple three-step user onboarding
Sign up
Step 1
Prepare 2nd and 3rd-degree connection lists and messaging
Step 2
Link LinkedIn account profile- require login and password for LinkedIn
Step 2
Step 3
3 Hour user training and first campaign launch
Live
Get more sales leads!
Frequently Asked Questions
-
What is LinkedIn Automation?
LinkedIn Automation saves valuable time expanding your 2nd and 3rd-degree connection reach and maximises your ability to reach and message target buyers to increase your sales pipeline.
-
Does LinkedIn Terms of Service allow automation?
Yes. LinkedIn has set limits based on the profile social selling index. Here is the link to the details from LinkedIn: https://www.linkedin.com/help/linkedin/search?q=account+limits.
Expandi ensures that you stay compliant with LinkedIn's terms, allowing you to achieve effective automation within the allowable boundaries.
With the Expandi platform and our best practices, we ensure that users remain within the limits set by LinkedIn.
-
What tasks can Expandi automate?
You can automate all LinkedIn social and messaging features, including sending personalised connection requests, following company and profiles, automated messaging, profile visits, skill endorsements, content engagement, and effective lead generation activities.
By saving you time and simplifying your workflow, Expandi enables you to focus on what truly matters: building valuable connections. It's important, however, to use automation responsibly.
Follow best practices and avoid spam or intrusive actions that could potentially harm your reputation.
To ensure you're on the right track, consider working with an expert provider who can help manage your campaigns effectively.
-
Do you provide help with creating value propositions and messaging?
Yes we can help you with your value props, your campaigns messages and how to structure your campaigns to get the best results
-
Can I customise my messages?
You have full control to engage with your target markets and prospects. There are five types of campaigns that can be used as a sequence or stand alone depending on how sophisticated you want.
With an extremely intuitive drag-and-drop campaign build, you have complete control over how you engage with Groups, 1st, 2nd, and 3rd degree connections.
-
How many users can I have?
As many as you need! Each user requires a paid subscription.
-
Can I build a campaign and include profile views, likes and other LinkedIn engagement options?
You have the option to incorporate Company Page visits, profile views, likes and recommendations into your campaigns.
-
Do you provide help with value propositions and messaging for the campaigns?
Yes, we are happy to help with value props, messaging, defining your ICP, buyer personas and anything that helps you with using Expandi to grow your business.
Use this link to learn more about our Sales Consultancy Services