HubSpot's Smart CRM helps you grow your business better
HubSpot’s Smart CRM connects all of your HubSpot Hubs with a singular AI-powered system of record. HubSpot Smart CRM unifies and enriches customer data across historically separate data sources.
You need a B2B customer platform that includes every part of your business to simplify operations and reduce the cost of serving customers.
The HubSpot approach to product development takes the critical elements of customer experience management — content, messaging, automation, data, and reporting — and brings them into a single customer platform built to grow with your company.
The factors that drive customers to choose HubSpot are clearly evident in their decision-making process and include the following;
Your B2B sales teams have one source of the truth—there are no hand-offs, missing data, or hidden data in a different system.
By getting rid of those tedious manual sales tasks and tapping into the power of unified customer data, HubSpot can really boost your revenue growth!
You might be paying more for your tech stack but not getting real value. Unfortunately, the cost of your disconnected solutions might be more than you realised. This is due to one of two scenarios:
A major advantage of HubSpot is its user-friendly interface, which makes it easy for new users to learn. The platform's straightforward and intuitive design allows anyone, regardless of their technical expertise, to navigate the system effortlessly. This simplicity minimises the time needed for training and onboarding, enabling your teams to concentrate on achieving business outcomes swiftly.
HubSpot’s no-code customisability makes it easy for non-technical users to modify webpages, forms, and landing pages with its drag-and-drop editor.
Companies can swiftly refresh their websites with pre-designed customisable templates, removing the necessity for external developers and cutting expenses. This immediate control enables users of all expertise levels to efficiently manage and enhance their platforms.
Sales teams using HubSpot are working in the HubSpot Platform to carry out their daily activities. Their activities are captured on each related contact record, meaning they don't need to update the CRM at the end of the day or the end of the week like they would in Salesforce or other systems, with HubSpot the updates are captured in real-time as the salespeople send emails, quotes and interact with their prospects and customers. With a dedicated Prospecting Workspace, AI capability to research prospects using ChatSpot, email, calling and video, HubSpot provides salespeople with the tools they need to be successful all in one platform.
HubSpot Service Hub is another potent tool businesses can utilise to transform customer support. This platform includes innovative features such as a ticketing system, live chat, and feedback collection tools, all designed to enhance customer service and satisfaction.
With HubSpot Service Hub, all the information from sales, notes, orders, and contract details can be quickly and easily accessed by the delivery and customer support teams for smooth onboarding and project delivery.
Businesses can ensure customer issues are quickly and efficiently resolved, increasing customer satisfaction and loyalty.
Customers desire updates on their service status and prefer resolving issues independently, without contacting customer support and waiting on updates.
Linked to your HubSpot shared inbox, your customer portal maintains ongoing ticket discussions between customers and representatives, offering your customers transparency on the status of their issues.
Integrate customer portals with your company’s knowledge base, tailor it to reflect your brand's aesthetics, and deliver a smooth experience for your customers.
HubSpot's ticketing system has revolutionised customer support by providing a centralised hub for managing customer inquiries and support requests. With the ability to create, assign, and prioritise tickets, customer service teams can ensure that every customer issue is addressed promptly and efficiently. Moreover, this Help Desk system seamlessly integrates with other HubSpot tools, further optimising the efficiency of the customer service process.
Gaining insights from customer feedback is crucial for businesses as it helps identify areas of success and improvement. HubSpot Service Hub offers a range of tools, including live chat, conversational bots, and feedback surveys, to gather and leverage customer feedback effectively.
With these valuable insights, businesses can make informed decisions to enhance their products and services, ultimately boosting customer satisfaction and loyalty.
We haven't even touched on Marketing Hub yet, and that's because Marketing Hub is a marketing automation platform that deserves a whole blog post dedicated to it, in fact, probably more than one! And let's not forget about CMS Hub! It definitely deserves its own dedicated blog post, highlighting all the amazing things you can accomplish without the added expense and delays involved with hiring external technical resources.
HubSpot CMS is a comprehensive platform that enables you to create and oversee your website, blog, and landing pages. It integrates effortlessly with HubSpot's CRM, offering a cohesive solution for marketing, sales, and customer service. With CMS, you can craft personalised experiences for your visitors, enhance your content for search engines, and evaluate your performance - all within a single platform.
HubSpot's drag-and-drop editor allows you to effortlessly build and personalize your website without needing any coding skills. You can select from numerous pre-designed templates or craft your own from the ground up.
Make sure your site appears excellent on every device. HubSpot CMS automatically adjusts your site for optimal viewing on mobile, tablet, and desktop screens.
Enhance your content for search engines using integrated SEO suggestions. HubSpot CMS offers on-page SEO guidance to help boost your search rankings.
Utilise intelligent content to tailor your website for various visitors. Show distinct content according to user actions, geographic location, device type, and more.
Monitor and evaluate your website's performance using built-in analytics. Gain insights into visitor behaviour, page effectiveness, and conversion rates.
For marketing and sales teams, making decisions based on data is crucial for achieving success. HubSpot provides powerful analytics and reporting tools that enable you to assess the impact of your initiatives, simplifying the process of tracking performance and refining strategies.
With HubSpot’s customisable dashboards, you can monitor key performance indicators (KPIs) like website traffic, conversion rates, and deal progress all in one location. This offers your team real-time insights into the performance of both marketing and sales activities, facilitating improved decision-making.
The HubSpot platform reduces costs and simplifies operations, delivering value and is a better choice - discover more about HubSpot Smart CRM here and more on Sales Hub here.
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Service Hub for everything Help Desk could ever need
Why work with a HubSpot Partner?
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