BBA Insights

Most Recent Articles

Sign Up Today

Scale & Grow

market-segmentation

5 min read

Market Segmentation

B2B companies that segment their market see up to a 10% increase in conversion rates and 15% higher customer retention. [McKinsey] Yet, despite the...

Read More
customer journey stages

6 min read

Customer Journey Stages

McKinsey discusses the Customer Decision Journey, noting that B2B companies using this view of the journey boost sales by an average of 5 -10 percent...

Read More
aligning-sales-and-customer-service

6 min read

Aligning Sales and Customer Service

Premium products and services command a premium because they are perceived to deliver more value, and 86% of buyers will pay a premium for a great...

Read More
sales and marketing alignment

6 min read

Aligning ABM with Account Based Sales for higher success rates

Companies with “tightly aligned” sales and marketing departments reach 24% faster revenue growth! Yet sales and marketing teams don't always work...

Read More
Chief Revenue Officer CRO

11 min read

Chief Revenue Officer - is hiring a CRO right for your business?

Growing a company is an extremely challenging task with McKinsey citing that only 10 percent of S&P 500 companies have managed to grow beyond GDP...

Read More
inventory_management

6 min read

Conquer global trade with an optimal B2B Inventory Management strategy

The rapid advancement of e-commerce and the internet has revolutionised how businesses connect and cooperate with customers worldwide. This...

Read More
Proof of value

7 min read

Using Proof of Value (PoV) to Win Bigger Enterprise Deals

Discover a powerful technique to skyrocket your Big Deal and Enterprise Sales by mastering the art of running a successful Proof of Value (POV) Three...

Read More
internal barriers to growth

13 min read

What are the top internal barriers to growth for most B2B companies?

All businesses experience growth plateaus. They reach a certain size and struggle to grow either their revenue or their margin or both, and it's...

Read More
how to choose the best HubSpot Plan

7 min read

Choosing the Best HubSpot Plan for Your Growing Business

Discover how to maximise your business's potential by selecting the ideal HubSpot plan tailored to your needs.

Read More
eCommerce CRM for b2b

8 min read

eCommerce CRM for B2B firms - maximising your contract sales

Digitising B2B contracted customers with an easy-to-use integrated eCommerce CRM can transform your business with simplified operations. Imagine one...

Read More
POV Video image
POV Explainer
big-business-agency-team-1
Top Automation FAQs
big-business-agency-team-q2c
Quote to Cash Automation 

 

HubSpot ROI Calculator

 

Calculate the return on investment you could experience with HubSpot products based on aggregated data from 177,000+ HubSpot customers globally.