--- title: How to increase sales productivity description: Use HubSpot to increase sales productivity with Software Automation & AI in Sales Hub 2.0 All in one sales tool for better results image: https://bigbusinessagency.com/hubfs/Productivity.webp --- [Skip to the main content](https://bigbusinessagency.com/insights/how-to-increase-sales-productivity#main-content) [![BBA logo](https://bigbusinessagency.com/hubfs/BBA%20logo%20-1.svg "BBA logo")](https://bigbusinessagency.com) [![BBA-logo-dark-orange-white](https://bigbusinessagency.com/hs-fs/hubfs/BBA-logo-dark-orange-white.webp?width=175&height=134&name=BBA-logo-dark-orange-white.webp "BBA-logo-dark-orange-white")](https://bigbusinessagency.com) - [Home](https://bigbusinessagency.com) - Get more leads - [Google Ads & Pay Per Click](https://bigbusinessagency.com/services/google-ads) - [Ad Intent Data](https://bigbusinessagency.com/ad-intent-data) - [Managed Growth Plans](https://bigbusinessagency.com/services/b2b-lead-generation) - [Contact us](https://bigbusinessagency.com/contact-us) Search [Get In Touch](https://bigbusinessagency.com/contact-us) Toggle Menu Search Toggle Menu [Get In Touch](https://bigbusinessagency.com/contact-us) - [Home](https://bigbusinessagency.com) - Get more leads - [Google Ads & Pay Per Click](https://bigbusinessagency.com/services/google-ads) - [Ad Intent Data](https://bigbusinessagency.com/ad-intent-data) - [Managed Growth Plans](https://bigbusinessagency.com/services/b2b-lead-generation) - [Contact us](https://bigbusinessagency.com/contact-us) [Instagram](https://www.instagram.com/thebigbusinessagency/) [Linkedin](https://uk.linkedin.com/company/big-business-agency) - CPQ - B2B eCommerce - Customer Portal - Quote to Cash - Field Service Management **B2B Sales Consulting** - Big Deal Pursuits, Execution and Performance - Sales Strategy Consulting - Sales Process Consulting **Technology Implementation** - CPQ Implementation - Quote to Cash Implementation - HubSpot Integration - Proof Of Value - HubSpot Onboarding - HubSpot Implementation - Service Hub Implementation **Advertising Services** - [Ad Intent Data](https://bigbusinessagency.com/ad-intent-data) - [LinkedIn Ads](https://bigbusinessagency.com/services/linkedin-ads) - [Google Ads](https://bigbusinessagency.com/services/google-ads) - [B2B Multi Channel Campaigns](https://bigbusinessagency.com/services/b2b-lead-generation) - LinkedIn Automation for Social Selling Campaigns (ads optional) **HubSpot Software** - Service Hub for Help Desk - Content Hub for Marketers - Sales Hub for Sales Teams - [Case Studies](https://bigbusinessagency.com/case-studies/customer-service-workflows-and-automation) **More Amazing Software** - Mobileforce CPQ - CommercePro - Commercient - Expandi 3 min read # How to increase sales productivity in your sales team [![Picture of Johanne](https://bigbusinessagency.com/hubfs/Johanne%20Headshot%202.png) Johanne](https://bigbusinessagency.com/insights/author/johanne) : Apr 22, 2024, 3:57:36 PM [Sales growth](https://bigbusinessagency.com/insights/tag/sales-growth) [Technology](https://bigbusinessagency.com/insights/tag/technology) ![How to increase sales productivity in your sales team](https://bigbusinessagency.com/hubfs/Productivity.webp) Every market report and CEO survey published right now states the same thing: businesses need to shift to increase productivity and reduce costs. We've been hearing that we need to do more with less, but what does that look like for a B2B sales team? ## The answer is Software Automation paired with AI   Automation and AI can help, but first, you must get the sales infrastructure right to take full advantage of them. The answer to productivity gains is simplifying your processes enabled by a single sales tool. Here's what we've been working on with our clients -  A focus on using a single tool to drive all sales activities needed to Prospect, Sell and Close deals.   ![Sales Hub leads dashboard](https://www.hubspot.com/hs-fs/hubfs/sh-multi-row-1-en@3x.webp?width=567&height=407&name=sh-multi-row-1-en@3x.webp)   One dashboard with single-button access to everything. I'm talking about: - Research (company and buyer) think single click to LinkedIn profiles and ChatGPT enabled AI - Schedule and monitor tasks, make calls, send and track emails, manage meetings for multiple calendars and set up click-to-call - Create and embed videos, track documents, and include meeting links in sales emails - Full visibility of email opens, including emails sent from other team members (support, sales and marketing teams) - Instant quote production, sending and tracking, and optional payment links Having all this in one place is the definition of Productivity.    ## How HubSpot [Sales Hub](https://bigbusinessagency.com/hubspot-sales-hub) Improves Productivity Research time is halved, meetings are scheduled with no interruptions, Quotes are produced in minutes, and the daily prospecting dashboard highlights every action outstanding on every prospect.  Nothing falls through the cracks, no more Alt Shift, no swivel chair integration. ![Blackberry](https://bigbusinessagency.com/hs-fs/hubfs/Blackberry.png?width=280&height=280&name=Blackberry.png)When Blackberry introduced the combination of email and phone, productivity improved dramatically. When the iPhone came along, it was game over.   We had a Blackberry, but we now use an iPhone We had Salesforce, but we now use [Sales Hub](https://bigbusinessagency.com/hubspot-sales-hub) It's time for another change. Move to a unified system built for B2B Sales professionals—one that they will genuinely find value in using. This sales automation tool is designed to not just assist salespeople in staying focused and motivated but also intelligently present the necessary resources precisely when they are needed for optimal performance and success. Easily view and update pipelines and review your customised reports. (Reports you can customise yourself.) More thrive, less survive! Using HubSpot, Salespeople can research their prospects with ChatSpot. ChatSpot is another HubSpot AI feature that's available for everyone to use. ChatSpot combines the capabilities of ChatGPT with other data sources, including a HubSpot customer’s Smart CRM. This makes it possible to carry out initial research on prospects from within HubSpot, saving time and doing more tasks in one system. Using Sales Hub, reps can email, call and follow up with customers and prospects from the dedicated prospecting workspace. This workspace conveniently presents playbooks, templates, quotes and tasks precisely when you require them throughout your sales sequence. HubSpot users can take advantage of the efficient workflow within a unified platform while being updated on the prospect's activities via the activity feed. This is when you truly reap the rewards of automation and AI features. Sales Hub is enhanced by HubSpot's advanced AI capabilities, such as its cutting-edge AI-enabled forecasting, which utilises past sales data to predict future sales with unparalleled precision. [![Sales Hub logo image](https://bigbusinessagency.com/hs-fs/hubfs/Sales%20Hub%20logo%20image.png?width=280&height=143&name=Sales%20Hub%20logo%20image.png)](https://bigbusinessagency.com/hubfs/BBA%20Improving%20Productivity%20Per%20Rep%20with%20Sales%20Hub%20Enterprise%20.pdf)   If your sales team is spending two-thirds of their day not selling, adding more headcount and (disconnected) tools won’t help you grow better. Discover how you can improve productivity per rep with [Sales Hub](https://bigbusinessagency.com/hubfs/BBA%20Improving%20Productivity%20Per%20Rep%20with%20Sales%20Hub%20Enterprise%20.pdf) in this document.   ![First place cup](https://bigbusinessagency.com/hs-fs/hubfs/First%20place%20cup.png?width=322&height=161&name=First%20place%20cup.png)   No surprises then, all these new additions, cool features and AI enhancements have been recognised with Awards - Sales Hub has knocked Salesforce off the top spot and taken out first place for Sales Technology in the 2024 G2 Software Awards! As defined by G2:  "Sales software is leveraged by organisations to enhance their selling processes, reduce manual tasks, and better equip sales professionals. Sales software can be used to automate processes, optimise sales operations, enhance the identification and engagement of potential customers, and train and manage sales professionals."  *Couldn't have put it better myself!*     ## Summary - A dedicated workspace for sales reps that streamlines prospecting activities, aiding them in structuring their day, maintaining focus, and pinpointing critical tasks. - Enhanced lead organisation and reporting for improved tracking, prioritisation, and overall management of leads. - AI-driven deal organisation and predictive analytics empower sales teams to prioritise tasks and anticipate results effectively. - Closer integration with HubSpot’s Smart CRM and LinkedIn Sales Navigator means less jumping from tab to tab when researching on LinkedIn. - [Sales Hub 2.0](https://bigbusinessagency.com/hubspot-sales-hub) reduces the need for external tools when it comes to tasks such as scheduling meetings or handling payments, resulting in valuable time and cost savings. > Sales teams using Sales Hub see 28% more deals created and 55% more deals closed   Maybe they were right all along, *we can all do more with less!*   *Discover Expandi* Automated LinkedIn Platform     --- #### [![Woman at laptop ](https://bigbusinessagency.com/hs-fs/hubfs/Consulting%20icon%20image.png?width=280&height=280&name=Consulting%20icon%20image.png)Sales Consulting Services](https://bigbusinessagency.com/sales-consultancy-services) From [Lead Generation](https://bigbusinessagency.com/home) Campaigns, **Go To Market Strategy**, defining **Ideal Customer Profile**, **Pricing and Packaging** review and **Sales Process** audit, we guide you on what to do and how to do it. And show you the potential for [Sales Hub](https://bigbusinessagency.com/hubspot-sales-hub) to assist your sales team.       ---   #### RELATED [What is the buyer's pyramid?](https://bigbusinessagency.com/big-business-agency-blog/what-is-the-buyers-pyramid)  [Simplify your sales tech stack](https://bigbusinessagency.com/big-business-agency-blog/what-do-you-really-need-in-your-sales-stack)   [What is a Go To Market Strategy?](https://bigbusinessagency.com/big-business-agency-blog/what-is-a-go-to-market-strategy)   [Top B2B Prospecting Methods](https://bigbusinessagency.com/big-business-agency-blog/top-b2b-prospecting-methods)   [Top 10 Strategies for Manufacturing Firms to increase B2B sales](https://bigbusinessagency.com/big-business-agency-blog/top-10-strategies-for-manufacturing-firms-to-increase-b2b-sales)   [Sales and Advertising Campaigns to grow your Manufacturing Business](https://bigbusinessagency.com/big-business-agency-blog/google-ad-campaigns-grow-your-manufacturing-business) - [Tweet](https://twitter.com/share) [![Why smart sales teams are switching to HubSpot](https://bigbusinessagency.com/hubfs/CRM%20image.jpg)](https://bigbusinessagency.com/insights/why-sales-teams-are-switching-to-hubspot) #### [Why smart sales teams are switching to HubSpot](https://bigbusinessagency.com/insights/why-sales-teams-are-switching-to-hubspot) ![Picture of Johanne](https://bigbusinessagency.com/hs-fs/hubfs/Johanne%20Headshot%202.png?width=30&name=Johanne%20Headshot%202.png) [Johanne](https://bigbusinessagency.com/insights/author/johanne) : Jan 8, 2024, 9:15:00 AM What's the big deal about HubSpot Sales Hub? If you're thinking HubSpot is just another sales tool, you'd be wrong! 😮 It's easy to elevate your... [Sales growth](https://bigbusinessagency.com/insights/tag/sales-growth) [Technology](https://bigbusinessagency.com/insights/tag/technology) [I want to see more of this article](https://bigbusinessagency.com/insights/why-sales-teams-are-switching-to-hubspot) [![How you can easily boost your Sales with HubSpot Sales Hub](https://bigbusinessagency.com/hubfs/Sales%20Hub%20image.png)](https://bigbusinessagency.com/insights/boost-your-sales-with-sales-hub) #### [How you can easily boost your Sales with HubSpot Sales Hub](https://bigbusinessagency.com/insights/boost-your-sales-with-sales-hub) ![Picture of Johanne](https://bigbusinessagency.com/hs-fs/hubfs/Johanne%20Headshot%202.png?width=30&name=Johanne%20Headshot%202.png) [Johanne](https://bigbusinessagency.com/insights/author/johanne) : Feb 15, 2024, 8:15:00 AM Discover how HubSpot Sales Hub can help you increase your sales and drive business growth Updated February 2025 [Sales growth](https://bigbusinessagency.com/insights/tag/sales-growth) [Technology](https://bigbusinessagency.com/insights/tag/technology) [I want to see more of this article](https://bigbusinessagency.com/insights/boost-your-sales-with-sales-hub) [![A HubSpot and Salesforce Comparison in 2025](https://bigbusinessagency.com/hubfs/hubspot%20and%20salesforce%20comparison.webp)](https://bigbusinessagency.com/insights/how-to-decide-between-salesforce-and-hubspot) #### [A HubSpot and Salesforce Comparison in 2025](https://bigbusinessagency.com/insights/how-to-decide-between-salesforce-and-hubspot) ![Picture of Peter](https://app.hubspot.com/settings/avatar/1813754dd5e08fbe2141e42786d34f34) [Peter](https://bigbusinessagency.com/insights/author/peter-russell-smith) : Sep 19, 2023, 1:25:05 PM HubSpot and Salesforce are like the dynamic duo of sales and marketing CRMs. [Sales growth](https://bigbusinessagency.com/insights/tag/sales-growth) [Technology](https://bigbusinessagency.com/insights/tag/technology) [I want to see more of this article](https://bigbusinessagency.com/insights/how-to-decide-between-salesforce-and-hubspot) [![BBA logo](https://bigbusinessagency.com/hubfs/BBA%20logo.svg)](https://bigbusinessagency.com)       - [Terms & Conditions](https://bigbusinessagency.com/terms-and-conditions) - [Privacy Policy](https://bigbusinessagency.com/privacy-policy) - [Meet The Team](https://bigbusinessagency.com/meet-the-team) © 2026 Big Business Agency Ltd [Facebook](https://www.facebook.com/people/Big-Business-Agency-Ltd/61567300078982/#)[X](https://twitter.com/werbigbiz)[Instagram](https://instagram.com/thebigbusinessagency)[Linkedin](https://www.linkedin.com/company/big-business-agency)[YouTube](https://www.youtube.com/channel/UCmRxWYXj5cV1bi5Xip759Dg) Return to top ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Johanne", "url" : "https://bigbusinessagency.com/insights/author/johanne" }, "dateModified" : "2025-02-24T01:19:09.241Z", "datePublished" : "2024-04-22T14:57:36.000Z", "headline" : "How to increase sales productivity", "image" : [ "https://bigbusinessagency.com/hubfs/Productivity.webp" ], "mainEntityOfPage" : { "@id" : "https://bigbusinessagency.com/insights/how-to-increase-sales-productivity", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://bigbusinessagency.com/hubfs/BBA_Orange_InkBlue-1.png" }, "name" : "Big Business Agency Ltd" } } ```