Why Consider the HubSpot Platform?

Why consider HubSpot?

Why on earth should you even consider the HubSpot customer Platform for your business?

CRMs frustrate salespeople. For those of you who think the tools we use daily in our sales activities are all pretty much the same, think again! Throughout my years of experience in various sales roles, I have encountered a multitude of systems and methodologies. Not surprisingly, the one element that consistently frustrated my fellow salespeople was the CRM.

Way back, my first CRM experience was with ACT.  In reality, it was more Contact Manager than CRM at that point.  Pretty old school and clunky, it was far from a good user experience!  I went on to use Siebel, Sugar, Salesforce, a "special" in-house custom CRM, MS Dynamics, Salesforce again, Pipedrive and Zoho.  As a user, I can tell you all of these CRMs have various challenges, and one common problem they share is- user adoption, particularly within sales teams, is lower than it should be. The primary reasons for this are the lack of a user-friendly UI and the difficulty reps have with generating reports.

In contrast, the move to HubSpot has been a game-changer for me. Not only are the features and functions outstanding, but the platform is incredibly user-friendly. The UI is intuitive, with helpful tours when you open a feature. There are useful prompts when you choose your options, set up workflows or simple yet powerful customisation options, making it a breath of fresh air for sales teams. 

HubSpot offers a comprehensive suite of tools for marketing, sales, and customer service. It provides a centralised platform to manage all your customer interactions, from lead generation to closing deals and providing support; it's all there. 

Let's take a look at why companies needing to 'do more with less' are implementing HubSpot-